Security, Privacy & Cookie Policy
EHMD.net - PRIVACY POLICY (RETAIL)
We view the security of our customer's data as paramount. Any personal data
you provide to us and from which you can be identified is stored securely and
confidentially and is processed in accordance with applicable legislation and
this privacy policy, which sets out what personal data we collect about you
when you interact with us and how we use your data.
We take appropriate technical and organisational measures to protect
against unauthorised or unlawful processing of your personal data, including
encrypting your information to applicable industry standards.
Where we have given you (or where you have chosen) a password which enables
you to access certain parts of our site, you are responsible for keeping this
password confidential. We ask you not to share a password with anyone.
So you only need to look in one place to find out all you need to know
about how the Group collects and processes your personal information, this
policy covers our Website (being any website operated by EHMD Ltd.net.), our
App (being any app operated by EHMD.net Ltd. or a Group company), our stores
and any correspondence you have with the Group in relation to our retail
offering.
Any changes we make to this policy will be reflected on this page and
notified to you by email, where appropriate.
Who we are
As set out in our terms and
conditions, this Website and the App are operated by EHMD-Holding
Ltd., whose registered address is Victoria House, Suite 41, 38 Surrey Quays
Road,
London SE16 7DXf. Education / Training - Import /
Export – Services
Rigistered in Wales & England- Company No. 11519664
Information we may hold about you
When you register to use our Website or App, purchase a product, apply for
a job, enter a competition or promotion run by the Group or contact us,
personal data you provide, such as your name, date of birth, contact details
(including social media accounts), log in and payment information, will be
collected.
When you browse our Website or App, whether or not you are registered,
purchase a product, register to receive our emails or make a job application,
we and our partner advertising networks, advertisers and advertising
affiliates (Third Party Advertisers), will collect user information
such as your location, language, assumed gender, IP address, when you visited
our Website or App, how you arrived on our Website or App, where you visit after
our Website or App, the pages you visited, how long you spend browsing
individual pages on our Website or App, any products you have purchased, and
the browser (where applicable) and device you used to access our Website or
App.
In our premises, including our stores, we use CCTV to monitor and record
images for the purposes of security and health and safety, and store the images
centrally.
In circumstances where you contact us by telephone, calls may be recorded
for quality, training and security purposes. Calls may also be monitored
without your consent in the following circumstances: to provide evidence of a
business transaction; to prevent or detect a crime; to ensure that the Group
complies with regulatory procedures; to see that quality standards or targets
are being met; and to secure the effective operation of the telecom system.
If you apply for a job via our Website, you will be directed to a third
party site, PeopleBank, which will collect your application information on our
behalf, including in relation to your right to work, unspent criminal
convictions or pending prosecutions, that you are over 16 and have completed
compulsory education, any CV you choose to upload, your contact details, log in
information, date of birth, National Insurance number, driving licence status,
and employment history. Please read and agree to PeopleBank's privacy policy
which is available on its website.
You acknowledge that you do not object to us and third parties identified
below, including our Third Party Advertisers, using your personal information
for any of the purposes outlined in this privacy policy and you confirm that
you do not and will not consider any of these purposes as a breach of any of
your rights under the Privacy and Electronic Communications (EC Directive)
Regulations 2003.
How we may use your personal data
We may use your personal data in the following ways:
• to fulfil your order - we require your identification, contact and
payment information to enable the relevant Group company to enter into a
contract with you and are unable to do so without this information (please note
that your details may need to be passed to another company within the Group
and/or a third party in order for them to supply or deliver the product that
you ordered and we may retain your details for a reasonable period of time
after you have completed the transaction in order to fulfil any contractual
obligations such as refunds, guarantees etc and to meet any legal obligations
for the retention of transactional data);
• to tell you about similar products and services, or products and services
that you ask us to send you information about, by email, post, mobile,
telephone and/or through other digital means (depending on your stated
preferences) including social media platforms;
• to provide you with services you request from us;
• to register you on the Website or App (where this involves setting you up
with an account, we will use your personal information to maintain and update
your account (e.g. such as a change of address or change in your marketing
preferences);
• to administer our Website and App;
• to analyse, and improve, the use of our Website, App and retail offering,
including how you move around our Website, App or retail stores;
• to administer any competition run by the Group. Please refer to the
specific terms and conditions for each competition;
• to measure and analyse our advertising;
• to make suggestions and recommendations to you, other users of our
Website and App, and users of the services of our Third Party Advertisers about
products or services that may interest you or them;
• to keep in touch with you regarding your
marketing preferences;
• to keep our Website, App and network safe and
secure;
• to process payments and prevent fraudulent transactions (we may pass your
details to a third party to carry out these functions); and
• to assess and process your job application.
We process this data where you have given us consent to use it, where it is
necessary to perform our contract, to take steps at your request prior to
entering into a contract, where required by law or in pursuit of our legitimate
interests where these are not overridden by your rights and interests, such as
to provide appropriate marketing and to maintain our services.
How long we keep your information
We will not keep your personal information for any purpose(s) for longer
than is necessary and we will only retain the relevant personal information
that is necessary in relation to the purpose.
We will retain the personal information you provided on registering an
account on our Website or App so long as that account remains in existence.
In the case of any contact you may have with our customer services
department, we will retain those details for as long as is necessary to resolve
your query and for a short period after the query is closed.
On making a purchase through our Website or App, we will retain certain
limited personal information such as your name, email address and postal
address until you ask us to update or delete those details for the purpose of
reporting new and existing users to our affiliate advertisers. We retain
transaction information for as long as required by law. We will retain
information regarding your website browsing history for a similar period.
If we are legally required or if it is reasonably necessary to meet
regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce
our terms and conditions, we may also retain some of your personal information
for a limited period of time, even after you have closed your account.
We retain CCTV recordings centrally for up to 30 days, and for a longer
period if they are relevant to an incident, complaint, investigation or legal
proceedings.
We will retain information relating to any job application for as long as
it takes to process your application and, if it is unsuccessful, for an
additional period of around 6 months. If your application is successful, your
information will be retained in accordance with our staff privacy policy.
We will retain your information for a short time beyond the specified
retention period, to allow for information to be reviewed and any deletion to
take place.
How we might share your personal data
We may share your personal data with:
• Other companies in the Group which means our subsidiaries, our ultimate
holding company and its subsidiaries, as defined in section 1159 of the UK
Companies Act 2006;
• Our professional advisers, including, without limitation, our insurers;
• Our suppliers, business partners and sub-contractors;
• Our Third Party Advertisers; and,
• Search engine and web analytics providers.
You can find out more information about the third parties with which we may
share your information here.
In the event that we were to sell our business or assets, we may disclose
your personal data to any prospective/actual purchaser and/or their advisers.
We may also disclose your personal data where we are subject to a legal
obligation to do so, in connection with the prevention or detection of crime,
for the purpose of establishing, exercising or defending our legal rights, or
where we consider that we receive a valid request for disclosure. This includes
exchanging information with other companies and organisations for the purposes
of fraud protection and credit risk reduction.
You should be aware that if we are requested by the police or any other
regulatory or government authority investigating suspected illegal activities
to provide your personal information or any other information we obtain about
you, we are entitled do so.
Our Website and App may, from time to time, contain links to and from the
websites of third parties. If you follow a link to any of these websites,
please note that these websites have their own privacy policies and that we do
not accept any responsibility or liability for these policies. Please check
these policies before you submit any information to these websites.
Where we store your personal data
The information that we collect from you may be transferred to, and stored
outside the European Economic Area ("EEA"). It may also be processed
by staff operating outside the EEA who work for us or for one of our suppliers.
Where we do so, the third country's data protection laws will have been approved
as adequate by the European Commission, or other applicable safeguards are in
place.
Your rights
You have the right to ask us not to process your personal data for
marketing purposes. You can exercise your right to prevent such processing by
checking certain boxes on the forms we use to collect your data, clicking the
unsubscribe button on any communication we have sent to you, by accessing the
customer preference centre or by contacting us.
Where you have consented to us using your personal data, you can withdraw
that consent at any time.
If the information we hold about you is inaccurate or incomplete, you can
notify us and ask us to correct or supplement it.
You also have the right, with some exceptions, to ask us to provide a copy
of any personal data we hold about you. If you chose to exercise this right,
then in certain circumstances any access request may be subject to a fee to
meet our costs in providing you with details of the information we hold about
you.
From 25 May 2018, if you have a complaint about how we have handled your
personal data, you may be able to ask us to restrict how we use your personal
data while your complaint is resolved. In some circumstances
you can ask us to erase your personal data if you withdraw your consent, it is
no longer necessary for us to use your personal data, you object to the use of
your personal data and we don't have a good reason to continue to use it, or we
haven't handled your personal data in accordance with our obligations.
To exercise these rights or if you have
any queries or concerns regarding how we use your personal data, please write
to Data Protection, Victoria House, Suite 41, 38 Surrey Quays Road,
London SE16 7DXf. If you are not happy with our response, you can contact
the Information Commissioner's Office: https://ico.org.uk
EHMD - COOKIE POLICY
This policy explains what cookies are, how we use them and how you can
switch them off.
What are Cookies and other tracking technologies?
Cookies are small files which are stored on your internet browsing device
(e.g computer, tablet or phone) when you visit one of our websites, use our app
or see one of our adverts elsewhere on the internet. Cookies don't store
personal details such as your credit card details, your name or your date of
birth. They play an important role in helping us to enhance the usability and
performance of our websites and your experience using them. Some cookies are
also essential to enable you to move around our Website and use its features. Other
tracking technologies, like web beacons, clear GIFs, page tags and web bugs,
are used to understand how people are using our services and to target
advertising.
When you first use our Website, we will ask you to consent to our use of
cookies and give you information about them. If you continue to browse our
Website, and don't take steps to change your preferences, you are consenting to
our use of cookies.
What types of Cookies do we use?
Our Website uses session cookies and persistent cookies. Session cookies
operate from the moment you enter the Website until the moment you leave. Once
you log off session cookies are deleted. Persistent cookies will not be deleted
after each session.
Strictly Necessary Cookies are essential to our Website, if
these are disabled, your experience on our Website may be interrupted and you
may not be able to use a shopping basket or make payment.
Performance Cookies collect anonymous data about visitors. We use
the data to improve your future experience and identify issues that our users
may be experiencing.
Functionality Cookies customise the look and appearance of our
Website. For example, a functionality cookie will remember your username and
language preferences next time you visit.
Targeting or Advertising Cookies deliver advertisements which are
tailored to your web activity. A targeting cookie tracks what you click on
whilst on our Website, and may share details of what you click on with other
organisations such as advertisers. These cookies can also help us to measure the
effectiveness of an advertising campaign.
Third party cookies may be used on our Website by approved organisations to
provide services on our Website.
A list of all the cookies that we, our advertising network and technology
partners use can be found in our Cookie List details of which are below.
How we use Cookies and other tracking technologies
We use a combination of our own cookies, third party cookies and other
tracking technologies to enhance your browsing experience and to enable our
Website and app to function efficiently. In particular, we use cookies to:
• enable you to set up an account, place orders
and make payments;
• remember items you place into your shopping
basket;
• remember items you have been looking at so that you can quickly and easily
go back to an item you looked at previously;
• enhance and personalise your shopping
experience.
The default setting on your web browser is to prohibit cookies, but you may
have changed this during the installation process. You can also choose which cookies
EHMD-Group places on your computer when you access our Website and can manage
this in our preference centre. Further information on cookies, including
instructions on how to amend your browser settings to turn off cookies, is
available widely online. However, if you disable or delete certain cookies you
may not be able to shop or access important parts of our Website.
Cookie List:
Cookie/tracking technology name
Criteo, Facebook and Google
Category
Third Party
Purpose
These partners use cookies to provide you with personalised adverts when
you visit other selected websites. Banner advertising appears on websites which
we are affiliated with and we use the information we have learned from cookies
to tailor this advertising to things we think you will like, based on your
browsing history on our website.
Affiliate Window and Google
Third Party
Sometimes we'll advertise on third party websites. Each individual
advertiser uses its own tracking cookies and the data taken is not confidential
or interchangeable.
User Replay
Third Party
These cookies enable us to track individual customer journeys on our
website (excluding any checkout pages) which are used to identify and fix bugs
to make the online experience better for customers.
Google Analytics
Third Party
Google Analytics uses these cookies to discover when you first visited our
site, how often you come back and how long you spend shopping. The information
stored by these cookies can be seen only by the relevant teams at SportsDirect
and Google and never shows any confidential information, we also use Google
Analytics to track the performance of our website.
Facebook, Twitter, Instagram and YouTube
Third Party
Social sharing, social login and other social media services we offer are
run by other companies. These companies may drop cookies on your computer when
you use them on our site or if you are already logged in to them.
Crazy Egg
Third Party
These cookies allow our partner CrazyEgg to collect anonymous usage data
which we use to make our website easier to use.
.ASPXANONYMOUS, SportsDirect_AuthenticationCookie, um_IsMobile, X-SD-URep,
StateKey, .DOTNETNUKE, authentication, mp__utmb, mp__utma, mp__utmc, mp__utmz,
X-Origin-Cookie
Strictly Necessary
These cookies are used to allow you to add to your basket and place orders
and allow us to recognise registered customers.
AdvertCookie, ChosenSite, CountryRedirectCheckIsDone, newsletterPoppedUp,
acceptedCookies, SportsDirect_AnonymousUserCurrency
Functionality
These cookies are used to remember your selected preferences and what
messages you have already seen so they aren’t shown again.
ak_bmsc, TS01a19d95
Functionality
These cookies are used to protect our website against bots.